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Resources

Tools, guides, and audits.

Everything we use to run our own engagements, free for you to use too. No email gate on audits. Read first, decide later.

Free audits

Plug in your account, get a written report back. No call required.

Google Analytics audit

Find broken events, duplicate tags, and lost conversions.

Run audit

Google Tag Manager audit

Score your container for hygiene, conflicts, and gaps.

Run audit

Google Ads audit

Spot wasted spend and conversion-tracking holes.

Run audit

Facebook Ads audit

Pixel checks, attribution sanity, creative depth.

Run audit

Tools

Calculators and assessments for sizing the work before you start. Try the ROI Calculator first.

ROI Calculator

Model the savings of moving off SaaS to self-hosted tools.

Open tool

Cost Comparison

Compare your current SaaS bill against an open-source stack.

Open tool

Stack Audit

Score your current GTM stack against an ownership benchmark.

Open tool

Readiness Assessment

Check whether your team is ready to run self-hosted tools.

Open tool

Tag Scanner

Crawl your site for tracking tags and analytics gaps.

Open tool

Guides

Long-form playbooks. Steal them.

Open Source Migration Playbook

How to move off SaaS to self-hosted without breaking the business.

Read guide

Digital Transformation Roadmap

A reusable template for planning a multi-quarter rebuild.

Read guide

Executive's Guide to OSS

What a non-technical leader needs to know about open-source strategy.

Read guide

Vendor Lock-In Risk Assessment

Identify and price the cost of leaving your current vendors.

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Data Ownership Checklist

A practical list for keeping your customer data yours.

Read guide

Open Source Tech Stack

Tool-by-tool picks for every business function.

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Knowledge Transfer Best Practices

How to hand off systems so your team can actually run them.

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Automation ROI Guide

How to calculate the real return on workflow automation.

Read guide

Choosing a CRM Without Lock-In

A buyer's guide that takes data portability seriously.

Read guide

90-Day Transformation Kickstart

A structured first-quarter plan for a rebuild.

Read guide

Notes from the build

Working notes on GTM systems, open-source tooling, and consulting that actually finishes.

Read the blog

Knowledge Base

Searchable docs from our own engagements.

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FAQ

Pricing, scope, ownership, security, answered.

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Events

Workshops and live sessions on building owned stacks.

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Want to partner on content or co-host a session? Partner with us.

Ready for the real thing?

Run a free audit and get a written report. If it makes sense to keep going, we will tell you.

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